Ad Infuse, Mondo Media Introduce Ad Platform for Video Podcasting

Mobile advertising solution provider Ad Infuse has announced a partnership with Mondo Media to create a new advertising platform for podcasting. Using Ad Infuse's technology, advertisers will be able to insert 15-30 second pre-roll video commercials prior to each animated short in the Mondo Mini Shows Podcast Network.

The partnership allows Ad Infuse to sell to a wider range of advertisers while allowing them, in turn, to reach the specific audience they are interested in, pace their buys evenly throughout the campaign, and refresh creative at any time. Ad Infuse and Mondo Media are currently running pre-roll ads for seven clients in categories that range from retail and gaming, to consumer technology.

(Source: Adotas)