Tuesday, March 4

Spot Runner Buys Weblistic to Boost Presence in Online Ad World

Online ad company Spot Runner announced today the acquisition of
Weblistic, an online marketing solutions agency that serves local
businesses. The deal was an all stock transaction – financial details
were not disclosed.

Spot Runner develops technology solutions for small local businesses
to help them create video ads for television. The acquisition of
Weblistic expands the company's online advertising capabilities and
complements its television and radio capabilities.

"Our objective is to help businesses drive awareness and attract new
customers through multiple media channels, in an integrated manner,
and online advertising is a top priority for us and for our clients,"
said Nick Grouf, chairman and CEO of Spot Runner. "With Weblistic, we
gain deep online advertising experience, cutting edge technology and a
top-notch team."

Weblistic has been a player in the online ad biz since the late 90's
when it developed the original technology for YellowPages.com.
"Weblistic has always been passionate about making online advertising
easy and turnkey for small and medium-sized businesses," said Ketan
Shah, CEO of Weblistic. "By joining forces with Spot Runner, which is
the clear leader in local advertising services, we are now able to
offer local advertisers a complete solution — including media planning
and buying for TV, radio and online, affordable and high-quality
creative, and expert consulting services."

Spot Runner bought GlobeShooter — a network of independent filmmakers
and videographers — in January.

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