Live Earth Sets Record for Online Streams

The worldwide series of Live Earth concerts set a new record for
online streams delivered, reports Reuters.

While actual audience numbers were not available, MSN said over nine
million streams from the concerts were delivered. That surpasses the
old record of eight million streams set by the Live 8 concerts in
2005. While each stream likely does not translate into one person,
that's still a dramatic step forward.

Live Earth organizers estimate that, like Live 8 before it, the
majority of streams will actually come in the weeks following the
event. The same company, Control Room, produced both events and
predictions run, with Live Earth being three times larger than its
predecessor in terms of total streams.

Concerts were held around the globe to alert people to the dangers of
global warming and encourage environmental awareness. Artists such as
The Police, Genesis, Kanye West and Spinal Tap took part.