Next New's 'Mogul' Boasts Over 1 Mil. Streams in June

Next New Networks, the niche online video company launched by former
Nickelodeon president Herb Scannell, said its independent film-themed
site Indy Mogul generated over a million video streams in June,
marking the third channel created by the startup to surpass that
threshold.

The new media company, led by several former Viacom executives, rolled
out last March half a dozen niche video Web sites, with the promise of
launching more than 20 "micro networks" by the end of the year. Thus
far, Next New has created content aimed at groups ranging from car
junkies to massively multiplayer game enthusiasts, which it
distributes on Web video gathering places such as YouTube, Veoh and
Joost.

Last month, the seven-week-old Indy Mogul, which features Backyard FX,
a service-oriented show for aspiring filmmakers, recorded a million
video views, according to Next New officials. That matches the usage
levels seen for two previously launched shows: Channel Frederator and
VOD Cars.

"We have always said that we are audience people and the beauty of our
online networks is that we have a direct relationship with this
audience and know in real time if something is working," said
Scannell, the company's CEO. "And, in the case of Indy Mogul, the
audience has spoken. It's a hit."